FamilyMart hosted its Convenience Wear runway show as part of this year’s FamilyMart FEST. Launched in 2020 in partnership with FACETASM designer Hiromichi Ochiai, the FamilyMart clothing line focuses on vibrant everyday basics.

At the show, Brewed Protein™ fiber-mixed denim fabric bags were distributed to approximately 2,000 visitors as souvenir bags (these items will not be released for general purchase).